Events drive business. I wish I could tell you I coined this phrase, but I didn’t. People much smarter and more successful than myself have known this for a long time. I’m smart enough to know that it works, so I add it into any marketing strategy. And all of my clients – without exception – who have implemented the event strategy that we created specifically for their business have had positive results.
So Event Marketing in Real Estate deserves it’s own section! It’s the E in IDEA. If you’re not using events as part of your marketing, you’re missing a key component.
Usually, this is when agents look at me and say something like, “But I don’t have the budget to throw a big event.” Or “I don’t anything about planning an event.” Or “I don’t have a big enough database to throw an event.”
The excuses are numurous – and seemingly valid – UNTIL you go through my REal Marketing IDEA Event section. I promise you’ll change the way you view events – and you’ll thank me for it!
Here’s what we look at in the Event section of the REal Marketing IDEA:
We’ll dig into many different types of events, what you can do to maximize them for your business, and how you can truly enhance your real estate business by doing so.